New national audience development agency for Scotland

‘Culture Republic’ will be the name for Scotland’s new, national cultural engagement hub, which combines the work of Culture Sparks in Glasgow and The Audience Business in Edinburgh. The new audience-focused agency will provide cultural organisations with support for engaging with the public and developing audiences. While the individual services offered by the two organisations will still be offered, the new agency will bring their partners and clients the advantage of wider data sets and full national reach.